For professional audience!

The ideal platform for networking, initiating business and intensifying contacts

For international buyers and journalists

ATB is the largest Austrian tourism trade fair, which brings together the varied experiences offered by the Austrian tourism industry with the wants and needs of international buyers and journalists – and all in a single place.

ATB will be held on May 3 and 4, 2023 at the following times: 

May 3 from 10.00am to 6.00pm (CEST), Austria Center Vienna

May 4 from 10.00am to 2.00pm (CEST), Austria Center Vienna

Largest Austrian tourism trade fair


With the ATB, the Austrian National Tourist Office provides the appropriate framework conditions to bring together the tourism offer in Austria and the international market demand. The fair is therefore the ideal platform for networking, initiating and intensifying business with international tour operators.

Copyright: Ben Leitner

Our cafés

This year we will have two cafés at the ATB, both cafés will be themed. The café in Hall X4 is managed in cooperation with MOTTO Catering and the MODUL tourism schools. The theme of the café is "Young Talents", where modern culinary meets the young talents of tomorrow. In Hall X5, Julius Meinl will be our cooperation partner. In this classic Viennese coffeehouse we will serve classic Viennese coffee and Austrian food.

Welcome Evening

Tuesday – May 2, 2023 7.00pm-9.00pm

At the Welcome Evening of ATB 2023, all exhibitors will meet for the first time in a casual atmosphere with all national and international top decision-makers, tourism business partners, media representatives, industry experts and young talents. Here a conscious space for sustainable impulses and networking is created – charmingly framed by the best from Holidays in Austria.

Admission: 6.00pm

Hospitality Suite Palmenhaus

Wednesday, May 3, 2023 – 8pm - 12am

This year, the Austrian National Tourist Office invites all ATB participants to the Palmenhaus at Burggarten Wien. The motto of the Hospitality Suite is "Urban Garden – the Austrian Way". The focus is on networking and exchanges between exhibitors and international guests. Austrian delicacies and beer from the Stiegl brewery will be waiting for you on site.

Schloss Schönbrunn Kultur- und Betriebsges.m.b.H./Severin Wurnig

Schloss Schönbrunn Kultur- und Betriebsges.m.b.H./Severin Wurnig

Imperial Night

Wednesday, May 3, 2023 – 9pm - 12am

Imperial Austria and their partners invite you to a relaxed evening in the Vienna furniture museum. Enjoy triditional austrian snacks & beverages in a unique location.



  • Guided tour of the Furniture Museum Vienna
  • Traditional delicacies
  • Austrian beer & wines
  • Own DJ
  • 21:30 Change

ATB Panoramabahn powered by Vienna Sightseeing

Enjoy the evening event on May 3 in our locations Burggarten and Möbelmuseum Wien.

For a comfortable and fast transport between the venues, hop on the panorama train of our partner Vienna Sightseeing. Enjoy the historic palaces of the Ringstraße, take a look at the Kunsthistorisches Museum Vienna and the famous Naschmarkt Vienna before arriving at the Furniture Museum.

ATB Panoramabahn powered by Vienna Sightseeing:

  • Wednesday, May 3
  • 21:30-23:30
  • Interval approx. 30 minutes
  • 50 seats per route

Vienna Sightseeing - THE provider of HOP ON HOP OFF tours and sightseeing tours in and around Vienna - operates the Schönbrunn Panoramic Railway over the entire imperial grounds at Schönbrunn. In addition, the Transfer Bahn Tirolerhof & Zoo also offers transportation at the Schönbrunn Zoo grounds. The transfer bus to the Palace & Zoo also comfortably covers the route from the subway and the parking lot to the palace.